Dave Richmond has combined his work with his love of beer for more than eight years with the Madrigrano families, and is now Global Brands Manager at Beer Capitol Distributing-Lake Country in Sussex. In his position, Dave is responsible for coordinating the marketing and merchandising programs for all the Global brands. The beer products featured in his blog are primarily those distributed but not limited to by Beer Capitol Distributing Lake Country.
I hope that everyone had a great 4th of July Holiday enjoying the great weather and events in the area. I enjoyed Summerfest, the Waukesha 4th of July parade, and the World Cup 2010 coverage. I mentioned in my last post about matching beers to the countries and to do a sampling with friends of all the different beers. ESPN did a World of Beers segment on their webite which I found very entertaining. The semi finals begin today and it finishes up with the final match on Sunday the 11th.
The smoking ban went into effect on the 5th of July. This being a statewide ban I believe will have an overall positive effect on the restaurant and bar industry. Being smoke free will hopefully bring out new or bring back old customers to a lot of these establishments. Let me know your opinions in the comment section about your feelings with the statewide smoking ban.
Until next time,